Gensler’s Executive Pantry was in need of color. We were asked to design a graphic element that would bring visual interest into the space. We created an interchangeable backdrop for an existing shelf to provide a bright, airy, and vibrant feeling upon entering. The use of color and transparency is in direct correlation with Gensler’s identity and guiding principles.
The concept: The paint on the canvas, represents Gensler’s creativity and innovation, while the miniature transparent cans represent the company’s process; clear, clean, and concise.